The Premier League champions launched their new away strip for 2020/21 on Tuesday, a teal and black edition which received mixed reviews from fans.
The kit is the second to launch as part of Liverpool’s new association with Nike, following on from the home kit at the start of August, with the teal trim there featuring prominently on the away edition.
The design draws on “cultural references from across the city,” while the swirl pattern takes inspiration from the Shankly Gates.
It’s a bold choice for Liverpool’s ventures on the road next season and it has split opinion among the fanbase.
It didn’t hit the right notes for some, with the design choice not one which impressed…
If they had made it plain white with the black trimmings it would have been a ??? Sometimes simplicity is everything. pic.twitter.com/OmEiWUJv4G
— GaGs ?©? (@GagsTandon) August 13, 2020
“Praying for no away games next year.”
– Kopstar on the forums.
It's disappointing,sack the designer,compared to some of the concept kits that were goin around its rough
— Christopher Glynn (@gitser777) August 13, 2020
“Come back New Balance.”
– Sweeting on the forums.
Awful. Looks like a babies outfit from Tesco or a swimming costume from one of the gift shops abroad
— Chris Prescott (@chris22prescott) August 13, 2020
“Poor…from such a big brand like Nike I expected something a bit more customised.”
– Giuseppe Colleoni on Facebook.
It's fair to say it won't be a classic seller this one. Not great unfortunately
— KJ #champions ? (@renrocket07) August 13, 2020
On the road …or the beach?
— IntheBullseye.com (@IntheBullseye) August 13, 2020
But for others, it was a hit with the concept behind the design in mind…
I like the #lfc away kit. It is fine if you don't like it.
Thank you for coming to my TED Talk.
— Dave Phillips (@lovefutebol) August 13, 2020
I actually quite like the away kit. *Puts tin hat on*
— Joel Rabinowitz (@joel_archie) August 13, 2020
“When you read the reason behind the design it’s actually quite cool.
Mishmash of Shanks gates and a ripped paper look. I don’t mind it.”
– richieh10 on the forums.
I like it. Think it would make a better training kit though
— Jøsh (@JoshSlocombe) August 13, 2020
This year kits are way better than last season kits, just people will never admit it!!
— #Lfc (@Lfc56376233) August 13, 2020
“Just like the home kit doesn’t look good on first appearance but once you see it on it’s very nice.”
– Danny Evans on Facebook.
I like all the new LFC Nike kits. Template crew gonna be quiet tonight! ??
— Karl (@KarlThyer) August 13, 2020
COME ON YOU HYPER TURQUOISES!!!
— LFCZA ?? (@LFCZA) August 13, 2020
I may be the only one, but I like the color, it’s fresh
— Andrea Olsen (@andreaaolsen) August 13, 2020
You already know what I think about this shirt. ???? pic.twitter.com/FXlEnt9k7k
— Phil Delves (@phildelves) August 13, 2020