Meet the man who “runs Liverpool” – and it’s not who you think

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If you were asked who “runs Liverpool” you’d immediately think of manager Brendan Rodgers, principal owner John W. Henry, chairman Tom Werner or managing director Ian Ayre. However, a report suggests there is another key man in the Reds’ machine.

LIVERPOOL, ENGLAND - Sunday, October 24, 2010: Liverpool's new owners New England Sports Ventures vice chairman David Ginsberg, investor Michael Gordon, chairman Martin Broughton and co-owner and NESV Chairman Tom Werner during the Premiership match against Blackburn Rovers at Anfield. (Photo by David Rawcliffe/Propaganda)
Michael Gordon (second from the left) pictured alongside Liverpool director David Ginsberg, former chairman Martin Broughton and LFC chairman Tom Werner at Anfield in October 2010. Pic: David Rawcliffe/Propaganda

According to Boston based radio station WEEI FM that man is Michael Gordon – a director at Liverpool and Fenway Sports Group.

Gordon is “in many ways the member of the ownership group who is most directly responsible for the day-to-day activities of the soccer team” writes reporter Alex Speier.

He was appointed to the Liverpool board of directors upon FSG’s purchase of the club in October 2010 and was the “member of the ownership group with the most grounding in soccer” and therefore “quickly became a critical figure in the daily running of LFC”.

The report quotes John W. Henry explaining about Gordon:

“He is, by far, FSG America’s most knowledgeable person with regard to soccer and is involved on the football side daily in constant communication with the members of our football committee and our manager.

He took a lead role just about the same time as we brought in Brendan Rodgers [who became manager of Liverpool in June 2012]. All of us give him a lot of credit for Liverpool’s improvement over the past 18 months.”

And an “industry source” is quoted explaining:

“He runs Liverpool. He’s the point person [among FSG owners] for the people in Liverpool. If it wasn’t for him, it wouldn’t function.”

Gordon is described as the person who deals with Ian Ayre on a day-to-day basis, discussing “issues including team resources for player transfers and the complex questions surrounding the renovation and expansion of Anfield.”

Gordon is also listed as a trustee of the Liverpool FC Foundation.

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