Liverpool chairman outlines FSG’s vision for the future at Anfield

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Liverpool chairman Tom Werner has spoken of his admiration for the team at winning the Champions League and revealed there are plans to ensure the success continues.

It’s approaching nine years since FSG, or NESV as they were then, took over ownership of the club.

Since then it has been a gradual upward curve toward improvement on and off the pitch, though the journey has been far from smooth or a straight-line trajectory, as the owners themselves have been willing to admit.

Speaking to LiverpoolFC.com on the club’s tour of the States, though, Werner says the owners have learned from their mistakes and they want to help the club “create more memories.”

Winning the Champions League, of course, was a fantastic and unforgettable achievement itself—but next is the Premier League, a very real target for the Reds at last.

LIVERPOOL, ENGLAND - Sunday, June 2, 2019: Liverpool’s captain Jordan Henderson holds the Champions League Trophy during an open-top bus parade through the city after winning the UEFA Champions League Final. Liverpool beat Tottenham Hotspur. 2-0 in Madrid. To claim their sixth European Cup. (Pic by Paul Greenwood/Propaganda)

“We’ve always wanted to win, we love to win and we hate to lose.

“We have formidable competition, when everybody plays Liverpool now they really want to beat [us], that’s both a joy and a burden and when we’re successful this year, hopefully we’ll win the Premier League this year and it’ll be another great chapter.”

Of course, the manager Jurgen Klopp comes in for plenty of praise for leading the team to that success; Werner says the boss’ leadership would make him a great CEO for any commercial firm in the world and hails him as “one of the more extraordinary characters” he has ever met.

After the final came the parade, which Werner summed up as follows:

“Wow. It was beyond description. The joy went on for miles, it was extraordinary.”

European Cup number six cannot be the end, though, and Werner describes the “virtuous circle” which is ongoing: better commercial deals which lead to more investment in the team, which produces a more competitive team which yields more attractiveness to sponsors and create revenue.

For the future, Werner spoke on the ongoing possibility of expansion to Anfield and the development at the Kirkby training facility.

LIVERPOOL, ENGLAND - Saturday, September 16, 2017: Supporters outside the Main Stand before the FA Premier League match between Liverpool and Burnley at Anfield. (Pic by Peter Powell/Propaganda)

“We are still analysing the opportunity to build on Anfield Road. In a perfect world we’ll be able to figure it out.

“In the meantime, the Melwood training facilities have been fine but not world class, we’ve seen what other things we can do to make the squad even stronger. There will be some nice new ideas that we will implement.”

As for next season, it’s the league which is the priority.

“I hope if we’re sitting here in a year that we will have won the Premier League. We know the competition is formidable. But we other objectives, we want to win as many trophies as possible.

“We want to honour the relationship with the fans by creating memories.”

Follow up a win in Europe with domestic domination and the owners will have helped the club achieve exactly that: the very best of memories for an entire generation of supporters.

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